Our Favorite Ingredients For Sensitive Skin
Questions About Sensitive Skin?
Yes. This collection includes formulations designed with calming ingredient profiles commonly used in sensitive skin skincare, making them suitable for brands targeting delicate, reactive, or easily sensitized skin types. Final positioning should always align with your brand’s messaging and regulatory requirements.
Sensitive skin formulations typically prioritize ingredients that support comfort and barrier function while minimizing potential irritants. These may include soothing botanicals, hydrating humectants, mild emollients, and barrier-supportive components such as aloe, oat-derived ingredients, green tea, panthenol, and gentle oils.
In some cases, yes. Sensitivity can vary widely from person to person, and not all fragrances impact skin in the same way. Some brands choose to include fragrance at low levels or use carefully selected scent options while still positioning products for sensitive skin audiences. However, fragrance-free formulations are generally preferred for sensitive skin positioning, as they help minimize potential triggers for irritation