Custom Formulation

Bring Your Vision to Life with a Custom Formulation

From concept to finished product, our in-house R&D team develops, tests, and manufactures custom formulations that meet your brand's standards, all backed by clean beauty principles and GMP-certified production.

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Find What's Best for Your Brand

Three Paths to Custom Development

Option 01 — Create from Scratch

Full Custom Formulation

Develop a completely original formula with our in-house chemists. We provide accelerated stability testing and can facilitate additional cosmetic-grade evaluations as needed. Ideal for brands creating new concepts or high-performance clean beauty products.

Option 02 — Recreate What You Love

Benchmark Formulation

Provide a product sample or ingredient list as your benchmark, and our R&D team will create a new formula inspired by it. We aim to match the feel, performance, and experience, refined through Pravada's clean beauty standards.

Option 03 — Bring Us Your Formula

Contract Manufacturing

Provide your finalized formulation and we'll handle scale-up, manufacturing, and quality control in our GMP-certified facility. Ideal for brands that already own their IP and need a trusted manufacturing partner.

All custom services start at a $2,500 development fee with a 2,500-unit MOQ, adjusted for project scope and formula complexity.
A Complete R&D and Manufacturing Partner

We don't just formulate. We manufacture everything we create.

Our integrated process ensures quality, consistency, and efficiency from the first bench sample to final production.

In-house R&D and manufacturing
GMP-certified, Made in the USA
Clean beauty formulation expertise
Scalable production for growing brands
Retailer-compliant (Sephora, Credo, Ulta)
Dedicated project management, start to finish
Why Pravada?

Built for Brands That Demand More

Cruelty Free
Clean Beauty
Ingredient Sourcing
In-House Chemists
Made in the USA
Best-In-Class Facilities
FDA-Registered
GMP Certified
MoCRA Compliant
Scalable Solutions
Path to Ownership
End-to-End Support

Questions About Custom Formulation?

Here’s what to expect when developing your product with Pravada.

The development fee covers R&D time, formulation work, and three rounds of samples: the initial version plus two revisions based on your feedback. It also includes our standard accelerated stability testing. If additional cosmetic-grade testing or complex formulation work is required, such as compatibility or preservative challenge testing, we’ll review the project scope and provide a clear estimate before proceeding.

The standard MOQ is 2,500 units per product, but the final quantity depends on the formula and packaging. Some simpler products, like oil blends or single-phase formulations, may qualify for lower quantities, while complex emulsions or multi-active serums may require higher minimums.

The full development and production process typically takes 6 to 12 months, depending on complexity. This timeline includes formulation, sampling, and a three-month accelerated stability cycle to confirm product integrity before full-scale manufacturing.

Yes. Through our Benchmark Formulation service, we can develop a new formula inspired by your provided sample or ingredient list. While not identical, we aim to closely match the texture, performance, and experience, refined to meet clean beauty standards.

Absolutely. We can formulate to meet your preferred standards, including vegan, natural, fragrance-free, or retailer-specific clean programs such as Sephora Clean, Credo, or Ulta Conscious Beauty.

Yes. If you provide comprehensive stability testing results and a complete tech transfer package, you may qualify for a partial credit of your development fee toward your first production order. Eligibility is reviewed during the onboarding process.

Ready to Get Started?

Start Your Custom Formulation Journey

Submit your project details and our team will reach out to begin building your custom formula.

Submit Your Project