Bring Your Vision to Life with a Custom Formulation
Three Paths to Custom Development
Full Custom Formulation
CREATE FROM SCRATCH
Develop a completely original formula with our in-house chemists. We provide accelerated stability testing and can facilitate additional cosmetic-grade evaluations as needed. Ideal for brands creating new concepts or high-performance clean beauty products.
Benchmark Formulation
RECREATE WHAT YOU LOVE
Provide us with a product sample or ingredient list as your benchmark, and our R&D team will create a new, custom formula inspired by it. While not an exact replica, we aim to match the feel, performance, and experience, refined through Pravada’s clean beauty standards.
Contract Manufacturing
BRING US YOUR FORMULA
Provide your finalized formulation and we’ll handle scale-up, manufacturing, and quality control in our GMP-certified facility. Ideal for brands that already own their IP and need a clean beauty manufacturing partner they can trust.
All custom services start at a $2,500 development fee with a 2,500-unit MOQ, adjusted for project scope and formula complexity.
A Complete R&D and Manufacturing Partner
At Pravada, we don’t just formulate - we manufacture everything we create. Our integrated process ensures quality, consistency, and efficiency from the first bench sample to final production.
- In-house R&D and manufacturing
- GMP-certified, Made in the USA facility
- Clean beauty formulation expertise
- Scalable production for growing brands
- Retailer-compliant development (Sephora, Credo, Ulta, etc.)
- Dedicated project management from start to finish
Why Pravada?
✔ Cruelty Free
✔ Clean Beauty
✔ Ingredient Sourcing
✔ In-House Chemists
✔ Made In the USA
✔ Best-In-Class Facilities
✔ FDA-Registered
✔ GMP Certified
✔ MoCRA Compliant
✔ Scalable Solutions
✔ Path to Ownership
✔ End-to-End Support
Questions About Custom Formulation?
The development fee covers R&D time, formulation work, and three rounds of samples: the initial version plus two revisions based on your feedback. It also includes our standard accelerated stability testing. If additional cosmetic-grade testing or complex formulation work is required, such as compatibility or preservative challenge testing, we’ll review the project scope and provide a clear estimate before proceeding.
The standard MOQ is 2,500 units per product, but the final quantity depends on the formula and packaging. Some simpler products, like oil blends or single-phase formulations, may qualify for lower quantities, while complex emulsions or multi-active serums may require higher minimums.
The full development and production process typically takes 6 to 12 months, depending on complexity. This timeline includes formulation, sampling, and a three-month accelerated stability cycle to confirm product integrity before full-scale manufacturing.
Yes. Through our Benchmark Formulation service, we can develop a new formula inspired by your provided sample or ingredient list. While not identical, we aim to closely match the texture, performance, and experience, refined to meet clean beauty standards.
Absolutely. We can formulate to meet your preferred standards, including vegan, natural, fragrance-free, or retailer-specific clean programs such as Sephora Clean, Credo, or Ulta Conscious Beauty.
Yes. If you provide comprehensive stability testing results and a complete tech transfer package, you may qualify for a partial credit of your development fee toward your first production order. Eligibility is reviewed during the onboarding process.

